How do I add a website to Google Analytics that has urchin code tracking?

Today I was making some changes for a client to an outdated website that I created for them back in 2003. Actually this one was likely a 2005 incarnation considering all the Flash that was involved in it and the design style I used to have. I came across some good, old fashioned Google Analytics Urchin code.

You know the old school stuff when they first acquired Urchin Tracker. Here’s the code snippet:

<script src="http://www.google-analytics.com/urchin.js" type="text/javascript">
</script>
<script type="text/javascript">// < ![CDATA[
_uacct = "UA-XXXXX-2";
urchinTracker();
// ]]></script>

Where the XXXXX is actually my account number. Now here’s the problem. I still use that account number for a number of sites, but the domain in question isn’t showing in my list of sites. I’d be happy to upgrade the outdated urchin.js code to the new Google Analytics code.

<script type="text/javascript">// < ![CDATA[
var _gaq = _gaq || [];
_gaq.push(['_setAccount', 'UA-XXXXX-2']);
_gaq.push(['_trackPageview']);

(function() {
var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
})();
// ]]></script>

My concern though is that I would like to have access to the historical data. I’m sure that it’s still recording it somewhere. When I decide to add the site it creates a new id for the site (i.e. instead of -2 it’s -45).

So my question I guess is this:

How do I add a website to Google Analytics that has urchin code tracking?

Hopefully some geniuses that are attending PubCon this week in Las Vegas will be able to help me out with an answer.

1 Comment | Filed under Code Development, Internet

Everything you wanted to know about SEO & SEM people

I’ve got something going on in my head. Most people consider that obvious, but to me it’s thought. And I’m starting to think a little more. I’m in the process of working on a new site at Marshall Stevenson.ca and have determined that it will be a little more professional in nature while keeping the 360aday.com site more personal. I know, it’s probably not the way you’d think it makes sense, but it’s how it makes sense to me as I work to personally brand myself a little better.

I’m wanting to try something a little different…even though it’s been done before to some extent. I’m going to focus on people I know and have met in the SEO & SEM industries to start. It’s an area of interest to me and one that I’m passionate about. In fact what I’d like to do is a few interviews with them. That’s where you come in.

I’m looking to find out

  • Who you’d like me to interview
  • Questions you’d like me to ask
  • How often you think I should bug them
  • And anything else

I’m headed to SMX Advanced in Seattle at the beginning of June and there will be a lot of key people there…and I plan to chat with them.

I know you have questions and now’s your time to ask them. Please leave your questions and interview nominees as a comment or tweet them to me. I don’t think it’s a lot to ask but I hope you’ll help.

Thanks in advance.

2 Comments | Filed under Internet

Facebook is changing the way we surf

Last night while I wasn’t working, I was doing some reading on a number of changes to how the web and social media are evolving.

The first is an article geared more at SEO, which truly is everyone’s responsibility, in that Google searches are getting longer. Gone are the days of trying to rank for just a corporate name or single keyword term. People are getting more and more specific in their searches and these are things we’ll need to take into consideration as we move forward with web copy writing and our SEO strategy.

The other two were interesting and directly tied to social media. How Facebook plans to take over the web – more specifically Google, is a very interesting read that will no doubt have an impact on our channels and sites. The other is on a new plug-in that Facebook just released around what they’re calling recommendations. This one will truly change the web and is something I think we should get on the road map to implement soon. Essentially, without getting too technical, it will show personal recommendations to users via Facebook. This gives us more exposure in a user’s timelines on Facebook (which we all know had more traffic than Google last month) and actually should helpb with some basic link building from an SEO perspective.

I’d love to hear thoughts on implementing any of the above, as well as comments or thoughts on how Facebook might actually change the way we surf…and market our sites. EAVB_TNXJBJZNYL

No Comments | Filed under Code Development

Goals are good, so review them

success arrowI figure that it’s been almost two months since I wrote my 2010 goals out for all to see, so I decided that today would be an appropriate time to check in on them. After all what good is it to write down your goals when you never review them. It makes it much easier to ignore them, that’s for sure. That’s not what I want to do. I made them to move forward and make some progress.

So “on with the show” as they say. A review of my 2010 personal goals begins:

  • Raise $20,000 for the Tom Baker Cancer Centre & Alberta Cancer Foundation through the 2nd Annual Tight ‘n Bright event to be held March 20, 2010.
    Well we got nowhere near it. In all honesty I haven’t added up all the numbers yet because I’m a little depressed on how low it is. I mean locally we can raise over $20k for something like Haiti relief, but when it’s something in our own backyard we tend to feel there’s no importance. This years event has caused me to re-think the model for next year—if we have a third-annual. Check the Tight ‘n Bright website for final dollar figures…soon.
  • Generate $80,000 through legal online activities like affiliate sales, products & services by September 15, 2010. Roughly 236 days remain, so that would equate to $338.98 per day…if I start making cash NOW!

    To date I’ve made $203.26 from online affiliate sales. Roughly 155 days remain until September 15 so that would mean an average of $514.82 starting today. It’s possible and totally achievable I know for sure. I just launched a site geared towards the Adobe Creative Suite 5 release that will generate some sales. I’ve also been working through the Shoemoney System and getting even more ideas. If you feel it’s too pricey for you, then why not try the FREE ShoemoneyX out for a while – like the 12 weeks it is?!

  • Run a full marathon under 4 hours by December 15, 2010.
    Still working on this. I met with a guy I’m calling my running coach and he gave me some great advice and training tips. Just a few days ago I went for a 10 mile run in about 1:50. I haven’t run 10 miles since the start of this year. I’ve registered for the Manitoba Marathon’s Half at the end of June and am contemplating the Calgary Half Marathon as well. I haven’t targeted my full for the year, but worst case I fly to Honolulu for a few days and run there again.
  • Launch BlueBinder by March 1, 2010 with full e-comm capabilities.
    Can you say nope. Haven’t touched it. I think about it A LOT but haven’t touched it.
  • Launch Phase 1 of OoberScoop by February 1, 2010.

    Sort of, kind of, but not really. You can sign up to get an invite right now and that’s about it…but the development stuff I’ve got looks good too. My business partner and I are reconvening this week to set some firm goals around it.

  • Launch Workshops Everywhere by February 1, 2010 to the Calgary market as detailed in Phase 1 of the plan.

    It launched. I think it was closer to March 1, 2010, but it still launched. Now we’ve observed a number of its weaknesses and are looking at a developer to completely customize the solution for what we need. Watch out for Phase 2 soon.

  • Travel to three new destinations by December 31, 2010.
    It’s quite surprising that I haven’t traveled much of anywhere in 2010. I went to Vancouver in February for the opening weekend of the Olympic games and to Winnipeg to see my family as well…but that’s it. Definitely nowhere new, though we are talking about Turks & Caicos or Barbados in October, so either of those would be new.
  • Speak at a minimum of one conference by November 30, 2010.
    This one hasn’t really been a focus at all. I’m targeting PubCon in Las Vegas in November, but who knows what things will come about. Honestly when I launch the above sites, there’s a strong chance that I’ll definitely be speaking about something at PubCon.
  • Support and love Monica, Ava and the other members of my family on a daily basis.
    I think I’m on target for this one. Sometimes probably over achieving.
  • Help Monica launch her site to the best of my abilities around her time line.
    It’s back on the radar again and I’m so happy about it. Still waiting and I can’t share too much, but you know once it’s launched it’s going to kick ass.
  • Blog a minimum of five times per week through to June 30, 2010.
    Ummm…yeah. That hasn’t happened really now has it?!
  • Live everyday and enjoy and appreciate what I have.
    I’d say for the most part I do this regularly. I still complain about some things (like work, lack of cash, etc) but I try to not dwell on them nearly as much as I used to.

After looking at the above, it’s actually not as depressing as I thought it was. There’s still plenty of time left in 2010, 262 days or so, to make it an amazing year. I’ll review the review in a month or two…on a casual basis to see how I’ve done again. Until then I’ll probably waste more time building out sites, trying new things, and just genuinely trying to enjoy life. Thanks in advance for reading and for any comments you feel like leaving.

Creative Commons License photo credit: nDevilTV

1 Comment | Filed under Life

Implementing multi-domains with #WordPress

I’m busy working on an idea, and it keeps growing and evolving each day. I’ll essentially be creating a portal of information, for lack of a better term. For this example lets go with running only 2 TLD domains. Something along the lines of region.com & city.com should work. These are not my domains, but illustrate the example I’m going after.

When the visitor goes to region.com they will be presented with a landing page that has information for that particular region. I live in the province of Alberta, so let’s use that as a reference point. Some of the information will be aggregated information from the city.com category. I live in Calgary, so think of it that way. Now I do say category because I’m that this will all be one WordPress install, with multiple domains. The URL structure would be region.com/city/another_category/article.html on the main site. ( alberta.com/calgary/events/event-1.html) What I want to do is have someone that goes to city.com be directed to the /city/another_category/article.html portion, however the resulting URL would appear as city.com/another_category/article.html (calgary.com/events/event-1.html)- as it’s own domain.

I’ve explored WordPressMU and I’m not completely sold on it as the solution. I know that it can do domain forwarding with it’s sub-domain settings, but I still don’t believe it will populate correctly.

The other option would be to still have region.com with links to categories, but it would then link off to city.com, city2.com, city3.com, etc as needed.

The other issue is that each city might not have a domain. So city2 (let’s use Airdrie) might not have a domain. Without airdrie.com it would then be alberta.com/airdrie/events/event-1.html but if they decided to get a domain at some point, I’d want to be able to utilize that. I was initially thinking of simple domain forwarding (i.e. calgary.com would just resolve to alberta.com/calgary/) but don’t really feel that’s the best solution for branding and definitely SEO.

Thoughts on this? Am I clear? Am I off my rocker on what I’m trying to do? Does this make any sense at all? Oh, and of course I need a solution basically yesterday. Thanks in advance for your input.

Edit: I just came across Examiner and it’s similar to what I’m looking to do…but NOT what I’m doing, so I still need a solution.

1 Comment | Filed under wordpress